Media Measurement

 

LINGLONG ATLAS SURPRISED AUTO BILD

The famous auto magazine—AUTO BILD took a test on 50 tire brands in the world. ATLAS, produced by Shandong Linglong Tire Co., Ltd, stands the test of preliminary and finals with a result of “A”, which is much better than several first-class tire brands worldwide.

AUTO BILD is an authoritative auto magazine in German, always focuses on providing reliable purchasing guide for customers by offering independent tire testing data. AUTO BILD takes tests on summer and winter tires every year by the method of anonymous purchasing to make sure the fairness during the test. The authority and fairness get the trust of global customers.

This test covers not only the dynamic performance, but also the rolling-resistance performance and the durable performance with high load on high speed. Besides that, in order to test the economic performance of tires, AUTO BILD built up a professional testing motorcade to test on 10,000 meters wear ability of each tire.

After the first round of braking performance test on wet and dry surfaces, 35 brands were weeded out. LINGLONG ATLAS entered round two with other 14 brands.Round two focused on the test of noise, handling performance on wet and dry surfaces, rolling-resistance, cost performance and hydroplaning performance. LINGLONG ATLAS was proved to be high safety on hydroplaning, short braking distance on dry surface, low noise and high cost performance. With all these advantages, ATLAS beat lots of first-class tire brands worldwide and ranking seventh with the result of “A”.

The high performance of ATLAS impressed AUTO BILD testing team a lot. In the testing report, AUTO BILD said ATLAS was quite a big surprise from China. This test refreshed customers’ views to LINGLONG and also laid the foundation of LINGLONG marching to European marketing.

LINGLONG ATLAS SURPRISED AUTO BILD

LINGLONG ATLAS SURPRISED AUTO BILD